The provincial government announced on December 19, 2014 that grocery stores will be able to sell B.C. wine on their shelves next to food beginning April 1, 2015.
Outlets selling only B.C. wine will not require a “store within a store” model, but all sales must be done at designated checkout stands, by employees over 19 with Serving it Right designation.
In addition, groceries that purchase licenses exclusively to sell B.C. wine can be within a kilometre of existing liquor outlets, unlike groceries wishing to sell any other types of liquor.
The government also says they’ll be creating a limited number of new licenses to support the new model. Read more from this story.